SAVANNAH, GA – As part of an ongoing emphasis on revenue generation, PureSpectrum, Inc. (Pink Sheets: PSPM) has retained Channel Marketing Group (CMG) as a consultant to concentrate on gaining recognition for PureSpectrum Technology with manufacturers in the lighting industry.

 PureSpectrum, Inc. is a technology company that owns the rights to a family of patents and patent applications related to an electronic ballast technology that improves the performance of ballast-driven lighting applications. During the past year, the company was dedicated to exploring the limits of applicability for its circuitry-based proprietary technology and expanding the protection for the company’s patent portfolio. CMG is one of the premier consulting firms in the electrical industry with a proven history of helping technology and software companies grow their businesses by increasing visibility and awareness among distributors and manufacturers. CMG co-founder David Gordon believes PureSpectrum is part of a group of technology companies that is embracing inevitable changes in the lighting industry with progressive thinking and innovative solutions. 

“PureSpectrum is one of a few technology companies that are accepting the fact that lighting may be the easiest and least messy area to practice energy conservation,” said Gordon, who is a frequent contributor to trade publications such as Electrical Wholesaling and publishes an online blog entitled ElectricalTrends. “There are a number of new lighting technologies slowly coming onto the market, but most represent significant investments for end users. PureSpectrum’s technology has the potential to expand the capabilities of current fluorescent lamp performance cost effectively. PureSpectrum’s management team is committed to making the technology as flexible as possible in order to optimize the number of applications, and we believe we can help the company capitalize on the opportunities out there by providing a valuable new science to the lighting industry.” PureSpectrum recently launched an aggressive action plan aimed at identifying potential licensing partners, and company president and CEO Lee Vanatta believes CMG will be critical to the success of PureSpectrum’s sales and marketing efforts. 

“Channel Marketing Group has an impressive track record in the electrical industry, and their experience should strengthen our ability to attract a revenue-generating licensing agreement,” Vanatta said. Please visit www.purespectrumlighting.com or call (912) 961-4980 for more information about PureSpectrum, Inc. or PureSpectrum Technology. For investment information, please contact Equiti-Trend Advisors at (800) 953-3350. 

END ABOUT PURESPECTRUM PureSpectrum (Pink Sheets: PSPM) is a publicly traded technology company headquartered in Savannah, Ga., which owns the rights to multiple patents and patent applications related to an innovative electronic ballast design. The company’s values are grounded in an awareness of the increasing urgency to identify solutions to make lighting perform better. PureSpectrum will continue its commitment to researching, developing and refining ideas that will produce the most energy efficient, cost effective methods for powering artificial light. For more information on PureSpectrum, please call (912) 961-4980 or visit www.purespectrumlighting.com. 

Certain statements contained in this news release regarding matters that are not historical facts may be forward-looking statements.  Because such forward-looking statements include risks and uncertainties, actual results may differ materially from those expressed in or implied by such forward-looking statements.  Factors that could cause actual results to differ materially include, but are not limited to, uncertainties pertaining to continued market acceptance for PureSpectrum’s products and services, its ability to succeed in growing revenue, the effect of new competitors in its market, integration of acquired businesses, and other risk factors identified from time to time by PureSpectrum.